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Podcast: Uncensored CMO
Episode: How to run an ad agency - Ian Millner
Description: Ian Millner is global CEO and co-founder of iris one of the most successful independent agencies in the UK. He set the agency up 20 years ago as a partnership with his co-founders and it now boasts some of the world’s most famous brands such as Samsung and Adidas. A genuine multi-disciplinary agency with offices around the World iris have successfully moved with the times.In this episodeWhy agencies get the clients they deserveThe importance of genuine diversity and how it contributes to innovationWhy a good pitcher does not always make a good partnerFinding sources of...