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Podcast: BRANDED
Episode: EP 78: Jenny Wall, VideoAmp - 'From Podcasts to Platforms'
Description: In this episode of TOP CMO, special guest host Jackson Carpenter interviews Jenny Wall, the Chief Marketing Officer of VideoAmp. With over 30 years of experience in marketing, Jenny has led at renowned brands like HBO, Netflix, Hulu, and Nickelodeon. Now at VideoAmp, a leading tech company for advertisers, Jenny shares her expert insights on the evolving marketing landscape.Listen as Jenny discusses: Integrating brand and performance marketing. Advertising nuances on streaming services. Leveraging AI in modern marketing. Growing VideoAmp's brand with a lean team. Balancing product and marketing for customer retention.Packed with valuable advice...