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Podcast: brioux.tv: the podcast
Episode: Food Fight: the Corus-Rogers brand battle explained
Description: Send us Fan MailThe licensing of American specialty brands in Canada went all WWE in June as Rogers swooped in and wrestled away rights to The Food Network and HGTV brands, among others, from Corus. The new deals with Warners Bros. Discovery takes effect in January. There are indications Bell Media can't count on re-upping some of their Discovery brand imports either.What has sparked all the brand swapping? What are the ramifications for Corus and others? Daniel Eves, who for years was at the table negotiating licensing deals with American Studios while SVP at Co...