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Podcast: The Practice of Therapy Podcast
Episode: Julie Soeyland-Lier | Simplify Social Media: Strategies for Private Practice | TPOT 336
Description: Julie is a certified social media manager with three years of experience in digital marketing, TikTok, Instagram management, and content creation. She works with therapists and health professionals to spread the word about wellness and bring it into the new era of social media. In this episode, Julie discusses the challenges private practice owners face with changing social media algorithms, complicating client management, and online presence. She offers solutions to reduce stress while maintaining control. By researching clients' industries—therapists, spiritual leaders, or coaches—she creates engaging content ideas and assists with online engagement. Julie emphasizes the impor...