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Podcast: A Deeper Dive
Episode: How restaurants should operate in a price-sensitive market
Description: How do brands operate in a price-sensitive restaurant market?
This week’s episode of the Restaurant Business podcast A Deeper Dive features Juan Martinez, the principal and founder of the consulting firm Profitality.
We periodically have Martinez on the podcast when we’re concerned about profits and, well, this is one of those times.
Consumers are frustrated by rising restaurant prices and are cutting back on dining frequency. Restaurants don’t have pricing power and are about to enter a value war. That could squeeze margins for some time.
How do you op...