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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso – Elements of Commercialization
Description: Elements of Commercialization Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Commercialization is the process of transitioning technologies from the lab into products in the marketplace to create financial value. Here are the key elements of the commercialization process: Assessing the technology. This includes identifying the commercial potential by examining multiple markets, applications, and use cases. Checking feasibility. This includes a review of the capabilities of the technology and its performance in a set of applications. Building a prototype. This includes making a minimum viable product to test...