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Podcast: Give It A Nudge
Episode: Dispelling Auction Myths with Cooley Auctions' Damien Cooley
Description: In this episode of Give It A Nudge, Steve chats with Damien Cooley of Cooley Auctions. Damien shares his journey from starting out in real estate to becoming a well-known auctioneer, recognised by his signature orange tie. He discusses his unique approach to auctioneering, emphasising the role of energy, strategy, and marketing in his success.Damien also talks about the challenges and breakthroughs he has faced, including how he adapted his business to incorporate online auctions before the pandemic made it a necessity. He gives insights into the psychological tactics used in auctions and the importance o...