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Podcast: Let's Talk Loyalty
Episode: #560: Exploring Club Eurostar: Insights from Loyalty Manager Sophia Laban
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.This episode focuses on the Club Eurostar Loyalty Programme. With Sophia Laban, the Loyalty Manager for the programme. She is responsible for managing the future strategy of the Club Eurostar programme and has previously worked for IAG Loyalty and Sky VIP and brings a wealth of loyalty experience to the podcast.Today we will be learning about her favourite loyalty programmes, how Club Eurostar is building member engagement and all...