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Podcast: Investor Connect Podcast
Episode: Startup Funding Espresso – What Is Licensing in Commercialization
Description: What Is Licensing in Commercialization Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Licensing in commercialization is the right to manufacture and sell a product with the technology of another company. In return for the right, the licensee pays a royalty fee for each unit sold. Licensing brings the following advantages to the licensee: You gain the know-how and experience of the company that created the technology. It comes at a lower cost than buying the company. There’s no cost for technology development. You only pay when you...