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Podcast: Making Money Online with Lisa Johnson
Episode: 049 Harnessing the power of PR through strategic storytelling with Nicola Rowley
Description: This week I'm joined by PR expert, Nicola Rowley. Working with entrepreneurs and brands in the entertainment and leisure industry, Nicola helps them get visible through strategic storytelling. Running a business is all about telling your story, telling people about you, and it's through these relatable stories that you can really harness the power of PR. What You'll Learn In This Episode: - What PR is, how it can benefit your business, how to pitch to journalists and why it's worth putting yourself out there. - The difference between PR that con...