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Podcast: Get A Better Broadcast, Podcast and Voice-Over Voice
Episode: 0150 – When We Write For The Eye And Not The Ear
Description: 0150 – When We Write For The Eye And Not The Ear Here are some of the scripts I refer to in today's episode:The new three-tier system for coronavirus restrictions has come into force in England.We are used to hearing information in conversations in a certain pattern – a rhythm and a structure. Therefore, scripts should mimic that style if we are to read them aloud with ‘conversational conviction’. In short: write the way you talk.So, let’s help you, with my copy about ‘copy’, that you can copy.<...