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Podcast: New Books in Business, Management, and Marketing
Episode: Greg Rosner: PitchKitchen CEO and Founder
Description: After a career in B2B sales, including the experience of seeing how marketing departments fail to provide sales people with the presentations they need, Greg decided to found PitchKitchen to help other CEOs solve the problem he faced. Greg shares his journey into sales from art school, and what the key elements of a successful approach to sales presentation and websites that sell really are.Greg Rosner is the CEO of Pitch Kitchen and author of Road Warrior Survival Guide. In this discussion, Greg reveals how his extensive history with sales presentations led him to break aw...