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Podcast: Can Marketing Save the Planet?
Episode: Episode 84: Considering the Carbon Impact of Email Marketing with James Gill, Founder at Ecosend
Description:
Have you ever considered the carbon footprint of your email activity?Â
Welcome to the first in our ‘greening your marketing activity’ mini-series! Did you know that your digital activity has a carbon footprint? Are you aware that there are better choices you can make which mean your marketing activity is greener and more sustainable, without compromising on performance and quality? Well, that’s what we’ll be exploring in the next few episodes.
Every organisation will have to commit to decarbonisation targets, regardless of sector or size. When writing our latest book, research identified that behind R&D...