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Podcast: Give It A Nudge
Episode: Transforming End-of-Life Care: Melissa Reader on Building Violet
Description: In this episode of Give It a Nudge, Steve chats with Melissa Reader, the founder and CEO of Violet (https://www.violet.org.au/), a pioneering virtual care platform dedicated to supporting individuals and their families during the last stage of life. Steve and Melissa talk about her shift from consulting to starting Violet, the unique challenges she faced as a non-tech founder in a tech world, and how she successfully bootstrapped the business while keeping control. They also cover Violet’s innovative approach to blending humanity and technology to offer scalable, impactful solutions.Timestamps:00:00 - I...