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Podcast: The OoruLabs Podcast
Episode: Does your city need a brand to be relevant? | S2E30
Description: ***Support the podcast, become a member: https://www.youtube.com/channel/UCksnReFEAAK47cTVZBVQJrw/join Â
On, OoruLabs, India's premier urban issues podcast, Sathya Sankaran, Host of the podcast and Susheel Nair debate the need for branding the city and who gets to define this brand?
The conversation explores the concept of branding a city and the role of taglines in defining a city's identity. The speakers discuss the need for a tagline that encompasses the diverse characteristics and aspirations of a city like Bengaluru. They highlight the importance of public p...