Want to create an interactive transcript for this episode?
Podcast: Exchanges: A Cambridge UP Podcast
Episode: Gregory A. Daddis, "Pulp Vietnam: War and Gender in Cold War Men’s Adventure Magazines" (Cambridge UP, 2020)
Description: In his compelling evaluation of Cold War popular culture, Pulp Vietnam: War and Gender in Cold War Men’s Adventure Magazines (Cambridge UP, 2020), Gregory Daddis explores how men's adventure magazines helped shape the attitudes of young, working-class Americans, the same men who fought and served in the long and bitter war in Vietnam. The 'macho pulps' - boasting titles like Man's Conquest, Battle Cry, and Adventure Life - portrayed men courageously defeating their enemies in battle, while women were reduced to sexual objects, either trivialized as erotic trophies or depicted as sexualized villains using their bodies to prey on un...