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Podcast: Keep Optimising
Episode: TikTok: Building a Winning TikTok Sales Strategy with Ashley Wright, Social Tale
Description: Ashley Wright’s been helping brands big and small drive results from social for nearly 10 years. Working brand side, and for agencies – he’s now the founder of his own business – Social Tale which is all about building growth on TikTok.  In this episode, we discuss: The 4 pillars of TikTok Strategic product selection and offers How to get to your first 100 sales Optimising affiliate partners  Dive in: [06:27] The pillars of TikTok. [09:17] Focus on 1-3 key products for promotion. [12:02] Create aggressive affiliate strategy with higher commissions.Â