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Podcast: Conversational Selling
Episode: Kendra Lee | Be a Better Lead Generator
Description: We welcome Kendra Lee to this week’s episode of the Conversational Selling podcast. Kendra is the President of KLA Group and a new business development authority. She helps SMB companies increase revenue through targeted, multichannel lead generation and sales strategies that focus directly on a business’s ideal prospects. She is also an author of multiple sales books and is an in-demand speaker.Because each potential lead is unique, reaching out only through LinkedIn or email is not enough; we have to do more and we have to do it in coordination with marketing, sales, and...