Want to create an interactive transcript for this episode?
Podcast: Under the Influence with Martin Harvey
Episode: How to create and market a multi doctor practice with Dr Hannah Pickford
Description: In this episode, we're unpacking the art and science of building a multidisciplinary team as a chiropractor—a task that's more complex than it sounds. Picture this: different clinical approaches, varying personalities, and diverse treatment times all under one roof. How do you create a team that’s not just a group of individuals, but a cohesive unit? And then there's the marketing conundrum. How do you get patients through the door without sacrificing your brand’s integrity? Enter Dr. Hannah Pickford, a second-generation chiropractor and former elite athlete, who’s cracked the code. She’s turned her practice in Geelong...