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Podcast: Fraudology Podcast with Karisse Hendrick
Episode: "Revenue Attach Rate" - A New KPI You Should be Measuring with Simon Taylor
Description: Fraudology is presented by Sardine. Request a 1:1 product demo at sardine.ai In this episode of Fraudology, host Karisse Hendrick sits down with Simon Taylor, head of content at Sardine and a recognized expert in fintech and fraud prevention. They dive deep into the evolving landscape of e-commerce fraud prevention, discussing Simon's term "revenue attachment," and the importance of differentiating between "revenue prevention" and "fraud prevention." Simon shares insights from his journey into fraud prevention, his role at Sardine, and the significance of lifelong learning. The conversation emphasizes the need for effective marketing, collaboration among...