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Podcast: The CTO Show with Mehmet Gonullu
Episode: #376 The Power of Physical in a Digital World: Mark Stern’s Approach to Enhancing Customer Journeys
Description: In this episode of The CTO Show with Mehmet, we are joined by Mark Stern, founder of the Custom Box Agency, who shares his journey from a corporate career at Deloitte to entrepreneurship. Mark discusses the evolution of his business, which focuses on blending physical and digital experiences to optimize customer journeys. He reveals how physical box experiences can elevate brand identity, increase customer engagement, and drive loyalty in a world that’s increasingly digital.
Mark recounts his transition from the predictable corporate path to the unpredictable yet rewarding world of online entrepreneurship. He hi...