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Podcast: The Content Cocktail Hour
Episode: Rethinking B2B Content and Courses with Erica Schneider, Cut the Fluff
Description: "Do not say anything that doesn't need to be said. Keep it as simple as possible," says Erica Schneider, Founder of Cut the FluffIn this episode, we’re joined by Erica Schneider, founder of Cut the Fluff, to discuss why LinkedIn might not be for everyone, the art of effective editing, and the power of building a personal brand. Erica also shares her innovative concept of "content sparring" and how she transformed her passion for editing into a thriving business.In this episode, you’ll learn:The impo...