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Podcast: Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Episode: Building a Marketing Team from Scratch with Nathan Yeung | Marketing Expedition Podcast
Description: Nathan Yeung brings over a decade of experience in advertising and advising B2B businesses on their marketing strategies. Nathan shares his journey from studying marketing to becoming a VP of finance, a management consultant, and eventually founding his own agency, Find Your Audience. He discusses the complexities and nuances of marketing, emphasizing the importance of both strategy and tactical execution. Nathan's agency has grown to a team of 25 people over seven years, providing comprehensive marketing services to various clients, including acting as the full marketing department for some.00:00 - 00:13 βEveryone thinks they know what they're doing. An...