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Podcast: Retail Remix
Episode: Good for Consumers, Good for the Earth: How Nestlé Purina PetCare Embraces Sustainability
Description: Consumers want to make more thoughtful decisions about what and how they buy. They don’t want to just minimize their environmental impact, though. They also want to purchase high-quality goods that are good for them and the individuals they love. Yes, that even includes their pets.During this episode of Retail Remix, we explore Nestlé Purina PetCare’s vision and launch of Purina ONE DualNature. Gabriella Herrera joins a dynamic conversation with Andrew Hovells, who’s with the brand’s key agency partner, Live & Breathe, to discuss:How sustainability is influencing purchase behaviors across categories;The disti...