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Podcast: The Brand Marketing Show
Episode: How To Go From Problem To Product, Shark Tank & World Domination
Description: There's an old saying that necessity is the mother of all invention, and in my experience, some of the coolest, most innovative products have been invented to solve specific problems and needs.  I love the process of innovation, where you try and create a new solution that doesn't exist yet. The creative thinking, problem solving, and brainstorming different solutions is super fun.  But it's a whole next level when it comes to making that thing a commercially viable product that you can profitably launch to market.  Being able t...