Want to create an interactive transcript for this episode?
Podcast: Priority Pursuit
Episode: The Power of Value-Based Pricing for Small Businesses with Sheila Hansen
Description: Being a small business owner isn’t easy. But there's one simple trick that could make all the difference: value-based pricingThat's right, Sheila Hansen—our guest in this episode—dives into why shifting from traditional hourly rates to a value-based approach can revolutionize your business. We discuss how understanding and communicating the value you bring changes everything. Sheila, a CPA, coach, and CFO, emphasizes understanding what clients truly value. It’s not just about the deliverables; it’s about the speed, outcomes, process ease, and the potential revenue increase a small business can provide.Th...