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Podcast: Online Marketing Moves
Episode: The NFL Disses Lil Wayne
Description: The Super Bowl is in New Orleans. Jay-Z and the NFL have been rolling out hip hop stars the last few years. So naturally you'd think they would get Lil Wayne. Nah they opted for Kendrick Lamar. Its a cool pick but is it the right one. I think the nfl made a marketing goof. Can you afford to make the same marketing goofs like the NFL, Amazon, Wal-Mart.
Answer is no. Today I will tell you a secret to marketing success when your working with a budget.
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