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Podcast: Wine Talks with Paul K.
Episode: Your Marketing Strategies Aren't Working, Here's Why | Molly Bossardt
Description: Is the wine industry falling behind with its marketing strategies? How can it attract younger wine drinkers? In this episode of Wine Talks, Paul K sits down with marketing expert and founder of Bread & Butter Digital Marketing, Molly Bossardt. With her educational background in marketing and extensive experience, Molly explains how the wine industry is lagging in digital marketing and the importance of adapting to today's modern marketing practices. This conversation also explores the growing impact of AI in marketing, the limitations of AI in replacing human creativity, essential tips for hiring a...