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Podcast: No Vacancy Live!
Episode: Inside the Extended Stay Experience: Marketing Innovations with My Place Hotels
Description: Jeff Thomas is VP of Marketing at My Place Hotels. We chatted about the unique marketing strategies required for extended-stay hotels. Recorded during the My Place Hotels Annual Conference, this episode covers: • How My Place leverages its brand website and OTAs to attract long-term guests. • The importance of storytelling in creating an emotional connection with potential guests. • New technologies like virtual tours to enhance customer online experiences. • Insights on marketing to construction crews, nursing teams, and corporate contracts. • Collaboration between marketing and national sales teams to capture high-value guests. • Upc...