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Podcast: Living the Dream with Curveball
Episode: Mastering Video Commerce Eitan Koter's Expert Insights
Description: Send us a textIn this episode of Living the Dream with Curveball, host Curveball delves into the fascinating world of video commerce and digital marketing with Eitan Koter, a seasoned thought leader with 20 years of experience. Aiden, the co-founder and co-CEO of Vimmi, shares his insights on how shoppable videos are revolutionizing customer engagement and boosting sales for brands and retailers. Discover the journey of Vimmi, a bootstrap company thriving on agile methodologies and innovative strategies in the dynamic tech landscape.Eitan discusses the rise of social commerce, particularly through platforms like TikTok, and...