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Podcast: We Are For Good Podcast - The Podcast for Nonprofits
Episode: 570. JDRF’s Momentous Rebrand to Breakthrough T1D + Implementing a Rebrand - Pam Morrisroe
Description: Meet Pam. She's the Chief Marketing Officer at Breakthrough T1D (formerly JDRF). She’s here to share the inside scoop on their nearly two-year rebranding journey, driven by deep research 📊 and community feedback🗣️ The new name, Breakthrough T1D, perfectly reflects their mission to deliver life-changing breakthroughs for the type 1 diabetes community. Tune in to hear all about the rebranding process and what it means for their mission moving forward.💡 LearnHow to know it's time for a rebrandWhat goes into a rebranding processThe importance of research + community involvement in a rebrandToday...