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Podcast: Road 2 Retail
Episode: Episode #62 Interview with Anu Bliss- General Manager of Digital Commerce at The Emerson Group
Description:
Learn how emerging brands can effectively work with Amazon from Anu Bliss - General Manager of Digital Commerce at The Emerson Group
Getting your brand on Amazon is all many small, emerging and challenger brands think they need to do to be successful. As we learn in our discussion with Anu today- it is far easier said than done. The Amazon beast is constantly changing, and your business must be monitored very closely. Anu goes into detail on the following key points:
- Before getting started with Amazon, make sure you fully understand the financial and operational implications of...