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Podcast: SOFT x SAVAGE
Episode: Ep. 131: The #1 Branding Mistake Keeping You Small (And How to Fix It)
Description: In this episode, Laura (@itslaurapatriciamartin) dives into the #1 branding mistake that’s keeping you small—trying to appeal to everyone, which leads to confusing and diluted messaging. She shares her personal journey of overcoming this mistake and how shifting to clear, consistent positioning transformed her brand and business.
You’ll also hear a real-life case study of a client who broke free from this trap and scaled her business by narrowing her focus. Laura wraps up with actionable tips on how to fix this mistake, attract the right clients, and start scaling. Plus, she introd...