Want to create an interactive transcript for this episode?
Podcast: Investing in Regenerative Agriculture and Food
Episode: 327 Franco Fubini - Delivering unmatched flavour to 2000 of the world's top restaurant and unlocking consumer demand
Description: A conversation with Franco Fubini, co-founder of Natoora and author of In Search of the Perfect Peach, about flavour as the key to unlocking consumer demand. We talked about what leads to great flavour, which is of course soil health, but first, we need amazing seeds. How do we make sure farmers get paid accordingly when they grow the most amazing pumpkin or peaches? We tackled creating demand for flavour and lots of it starting with the world's leading restaurants, and chefs who are relentlessly looking for the best flavours on their plates.Most of the food...