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Podcast: Driven by Data: The Podcast
Episode: S4 | Ep 49 | Building Data Products That “Sell” with Maddie Armitage, Director of Data & AI Solutions at BT
Description: In Episode 49, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Maddie Armitage, Director of Data & AI Solutions at BT, where they discuss how to build data products that get used to drive commercial benefit, which includes;Getting business stakeholders to adopt a product led mindset Why everyone has to be focused on outcomes and benefits Prioritisation based on speed and value Why AI should allow organisations to use data in a more effective way Why good data product management is all about relationship building and good communicationThe differences in building data products for...