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Podcast: Building And Growing
Episode: #84 - Branding unwrapped: diving into audience-driven marketing and brand strategy
Description: About Becky Matheson
With two decades of digital performance expertise, Becky is now the CEO and partner at Wrapped Agency. She collaborates with CEOs and senior leaders to unlock new opportunities for business growth. Leading the Wrapped team, Becky ensures that all performance work is results-driven, placing clients front and center of their target audiences while delivering a strong return on investment.
About Kate Eady
With over 30 years of experience as a business owner and brand strategist, Kate works with CEOs, senior leaders, and stakeholders to build brand equity through...