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Podcast: Scratch: CMO Interviews
Episode: How Boxraw Is Fighting Its Way to the Top of the $1.3Bn Global Boxing Market 🥊
Description: In this episode, we’re thrilled to sit down with Ben Amanna, the CEO of Boxraw, a pioneering boxing apparel and equipment company that’s aiming to revolutionize the sport. Boxraw specializes in high-quality boxing gear and lifestyle apparel, helping people around the world embrace boxing not just as a sport, but as a lifestyle 🥊.In our conversation, Ben dives deep into the art of building an authentic lifestyle brand centered around boxing. He shares insights on community building, the importance of authenticity, and his vision for the future of boxing as both a sport and a culture...