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Podcast: Alt Marketing School
Episode: EP 205 - Empathetic Copywriting with Lea Tierney
Description: This week, we're diving into the wild, wonderful world of all things copywriting. Fab is joined by our fabulous guest Lea Tierney as they discuss why empathy is your secret weapon when it comes to creating engaging, authentic copy that connect with your audience. The will also be sharing practical strategies for doing competitive analysis and turning your market research into actionable insights. ABOUT OUR GUEST ♥️Lea Tierney is a Copywriter and Messaging Mentor, providing copywriting and storytelling support to heart-led business owners all across the globe from her little Copy Cottage in the...