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Podcast: Future Commerce
Episode: The Haunting at Toys ‘R Us Sunnyvale
Description: This week we unpack multisensory commerce, the economical ebb and flow of re-commerce, and reflect on Phillip’s keynote at the Motion Creative Strategy Summit. PLUS: Spooky Commerce is back. Phillip, Brian, and Sarah journey to a haunted 1980’s Bay Area Toys R Us.The Duality of RecommerceKey takeaways:Tactile interactions produce profound experiences – something digital media cannot replicate. Phillip’s keynote presentation at the Motion Creative Strategy Summit highlighted the polymathic inspiration of tactile creativity.[00:09:30] “Things that you consider to be highly immersive aren't as immersive as you think they are. The sphere is...