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Podcast: Let's Talk Loyalty
Episode: #604: A Topline on Analytical Approaches
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here.Let’s Talk Loyalty brings you the Wiser Loyalty podcast series with the CEO and CMO of the Wise Marketer Group, Bill Hanifin and Aaron Dauphinee. They are executive faculty members from the Loyalty Academy™ who provide weekly perspectives on constructs from the Loyalty Academy™ curriculum for their Certified Loyalty Marketing Professional™ (CLMP™) designation. Our loyalty industry SMEs tackle a topic each month from the content of one of the core courses - Data Ana...