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Podcast: The Product Boss with Jacqueline Snyder
Episode: [LIVE Podcast Recording] 3 C's of Content Everyone Should Have - Dallas Market Speaking Event
Description: Recorded LIVE from Dallas Market. The truth is: today's consumer demands valuable content and this has made us all into content creators: brands, boutique owners, buyers, retailers, etc. They want to hear more than just "buy from us" or “here is a sale”. The 3 C's of Content are pillars that every person (or store) selling physical products should be doing to create content that engages and connects with their customer - and gets them to want to buy. When it comes to content, this is what you should be putting in front of your customer, like three legs on a stool...