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Podcast: IEN Radio
Episode: Jaguar Partners with Hot Wheels for F-Type Launch
Description: In September, Jaguar opened up a state-of-the-art design studio in the UK. For the first time in the company's 84-year history, the entire design team assembled in a single location. The studio is more than 12,000 square meters, doubling the previous footprint. It's enough room for the approximately 280 designers, with backgrounds in everything from fashion and watchmaking to sports and gaming, to simultaneously work on 20 full-size clay models. This week, the company unveiled the new 2021 Jaguar F-Type, a new high-end sports car that starts at a little more than $70,000 US. The F-TYPE R, which sta...