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Podcast: Startup To Scale
Episode: 193. Digital Product Sampling 201: Advanced Strategies
Description: The intersection of digital and retail marketing is made easier with digital sampling. Now you can use trackable digital marketing tactics to drive customers to purchase in store, while simultaneously intercepting customers in-store through demos and adding them to your digital marketing and loyalty program. Join me for a conversation on how to use advanced digital product sampling and rebate programs to drive sales and velocity for your brand.We discuss:The Key Opportunities for Using Digital SamplingSpecific Tactics for Using Digital Rebates to Have the Best ROIIβm Joined by Justin Lutz, CEO of...