Want to create an interactive transcript for this episode?
Podcast: Inner Sircle
Episode: POV: Snapchat Brand Profiles
Description: On this episode, I talk about Snapchat Brand Profiles that are now being rolled out. I like this move by Snap and think this is something to pay attention to in the coming months.Â
From this source:
Brand Profiles offer a permanent home for brands on Snapchat, built around their unique investments in the app – starting with AR Lenses, native commerce stores, and content highlights. Brand Profiles bring these various brand experiences for Snapchatters together into a single home on our service.
Four main components of a Brand Profile:
AR Lenses: Brands can...