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Podcast: Talkin Winter Ops
Episode: Episode 16: Winter Maintenance and the Social Sciences
Description: Why do travelers make the decisions they do during bad weather is a much more difficult question than many transportation agencies are geared up to answer. The trinity of successful winter operations is the maintenance operation, the road weather, and the motorist. Highway agencies have focused much resource on the maintenance operation and road weather but not so much on understanding why motorists do what they do. The National Academy of Sciences impaneled a project team to explore opportunities to integrate social and behavioral sciences in the weather enterprise during 2016-17. I had the privilege and honor to s...