Want to create an interactive transcript for this episode?
Podcast: Marketing News Canada
Episode: What Does It Take to be Marketing’s Best in Show?
Description: Our guest Kate Wilkinson is from Marketing which can be found online at marketingmag.ca. She is an editor and oversees Marketing’s events. Her job is to find good stories to tell at their conferences and oversee Marketing's awards shows.
Marketing is Canada's definitive source for news, analysis and insights into the business of marketing.
In this episode we discuss…
- Kate's career journey and how she ended up at Marketing
- What Kate does at Marketing
- No Best in Show
- What's next for Kate and Marketing
- Kate's view on authenticity and branding
- What it's been...