Want to create an interactive transcript for this episode?
Podcast: Marketing News Canada
Episode: Creating Pizza Loyalty with Deanna Nicola from Papa Murphy's
Description: Deanna Nicola is the Marketing Manager for Papa Murphy's Take N' Bake Pizza - Canada. She's doing a great job of expanding the company and helping her local franchisee's increase sales through her marketing efforts.
In this episode we discuss:
- Pizza!
- The marketing challenges of a Canadian company working with a US company and how to overcome it
- What our guest has done to improve the company's marketing in the first six months of being on the job
- How to work with and support local stores through digital marketing
- Running a successful launch and loyalty...