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Podcast: Marketing Vanguard
Episode: Charlie Cole, CDO of Tumi - Big Swings, Big Misses and Defensible Scale
Description: Charlie Cole, Chief eCommerce Officer for Samsonite and Chief Digital Officer for Tumi shares great advice for anyone looking to thrive in today’s global economy. Well-traveled and well-versed in all things data, technology and customer experience, Charlie discusses the role of the CDO and how to take big swings to overcome the limitations of incrementality. Hosted on Acast. See acast.com/privacy for more information.