Want to create an interactive transcript for this episode?
Podcast: Travel Agent Achievers - To Educate, Encourage and Empower Travel Professionals
Episode: What's your USP and how do you communicate it?
Description: Rebecca Wiles is the founder, lead trainer and mentor at the Training Establishment. She believes it's very important for sellers to truly have a proper understanding of their customer in a holistic sense. Today's episode we discuss your 'USP' (Unique Selling Position) and how to communicate it. As a Travel Agent, we generally know how to promote or sell most forms of travel, however in this episode we dive deeper into your USP, the difference of also having a niche and how to communicate it to your clients. Don't forget to hit subscribe, cl...