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Podcast: Priority Pursuit
Episode: The Key to Better Google Rankings as a Small Business: Improve E-E-A-T with Angel Tobey
Description: Every small business wants better Google rankings, but few know the key lies in mastering E-E-A-T. In this episode, we're sharing straightforward strategies to help you build a credible online presence.Today, we have Angel Tobey, the content director at Treefrog Marketing, sharing her insights on E-E-A-T, which stands for experience, expertise, authoritativeness, and trustworthiness. Angel explains why these elements matter for SEO and offers practical tips on improving them. We also discuss content strategies that small businesses can implement, how to earn valuable backlinks, and why consistent branding and messaging can make a big d...